Personal data relates to a living individual who can be identified from that data. This policy sets out the basis on which we collect and process your personal data through your use of our website, our digital applications (Apps) and / or signing up for newsletters, email updates, event invitations and other marketing activities either in our shop or online. By visiting our website (also referred to as “site”) you are accepting and consenting to the practices described in this policy.
This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from monoware.com (the “Site”).
The processing of personal data is governed by the General Data Protection Regulation (the “GDPR”).
Personal information we collect
When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as “Device Information”.
We collect Device Information using the following technologies:
- “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org.
- “Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
- “Web beacons”, “tags”, and “pixels” are electronic files used to record information about how you browse the Site.
Strictly Necessary Cookies
None used
Performance Cookies
- _ga Google Analytics – Tracking of unique vs returning users to the site. Set on first visit. 2 years
- _gid Google Analytics – Tracking of user sessions. Expires: 24 hours
- _gat Google Analytics – Used to throttle request rate. Expires: 1 minute
- _gat_{UID} Google Analytics – Used to track users across different websites. Expires: 90 days
- _hjIncludedInSample Hotjar – Tracking User Interface interactions and assessing its performance.
Functionality Cookies
cookieAccepted Stored when you dismiss the cookie policy banner, so that it does not display on every page. Expires: 1 year
Targeting/Advertising Cookies
We use cookies to track visitors’ interest in our products. We may use this to understand what most appeals to our customers so we can make our offers as appropriate as possible – these include the Facebook & Google Adwords tags.
Additionally when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers or PayPal), email address, and phone number. We refer to this information as “Order Information”.
When we talk about “Personal Information” in this Privacy Policy, we are talking both about Device Information and Order Information.
How do we use your personal information?
We use the Order Information that we collect generally to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations).
We use your data for the following purposes:
- Name & address: to send you your purchases.
- Email address: to send you order confirmations, updates, delivery progress, refund updates and any customer service announcements (including abandon basket reminders). We would also use your email address for marketing emails, newsletters etc. from Monoware if you have opted in to receive marketing communications.
- Phone number: to contact you regarding your order if needed or send update texts regarding delivery information. We may also use your phone for marketing SMS messages from Monoware, if you have opted in to receive marketing communications. We will never use your phone number for any other purpose.
We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).
Sharing your personal information
We share your Personal Information with third parties to help us use your Personal Information, as described above. For example, we use Shopify to power our online store–you can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy. We also use Google Analytics to help us understand how our customers use the Site — you can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.
Behavioural advertising
As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
You can opt out of targeted advertising by using the links below:
- Facebook: https://www.facebook.com/settings/?tab=ads
- Google: https://www.google.com/settings/ads/anonymous
- Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads
Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/.
Do not track
Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.
Your rights
If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below.
Additionally, if you are a European resident we note that we are processing your information in order to fulfill contracts we might have with you (for example if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above. Additionally, please note that your information will be transferred outside of Europe, including to Canada and the United States.
Data retention
When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.
Changes
We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.
Contact us
For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e‑mail at webshop@monoware.com or by mail using the details provided below:
Monoware Ltd
[Re: Privacy Compliance Officer]
155c Lordship Lane
London SE228HX